PORTFOLIO
Post Ur Socials is a social media agency helping game-changing sustainable beauty & fashion brands transform their socials from boring to bold.
Project Goals
Born from a deep desire for justice towards animals and the planet, Gabriela, the founder of Post Ur Socials, reached out to launch her new social media agency focused on sustainable brands.
The goal of the project was to: ​
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Create a brand-new website with 5 pages of compelling copy
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Develop an edgy brain voice that would attract her ideal client
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SEO optimize her website to ensure she shows up #1 on search engines for select keywords
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Catapult her new business into the spotlight
Strategy
Our first step was to hone in on Post Ur Socials' edgy voice and tone that would stand out, turn heads, and grab the attention of her ideal client. From there, custom wireframes for the homepage, about, services, and contact pages were designed to be high-converting and address potential client concerns. Then, five pages of website copy were written from scratch with a focus on meeting top-of-funnel potential clients where they are on their journey to finding a social media manager. Finally, the website was SEO-optimized with well-researched meta tags and descriptions. The result is fun, edgy copy that draws in game-changing sustainable brands and walks them to the client's Contact form.
The Deliverable that Turned Heads
RESULTS
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5 pages of website copy
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Brand voice and tone development
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Complete website SEO optimization
"Working with Topaz was an absolute pleasure!"
"She truly understood my vision and captured my brand's tone of voice the way I wanted it to sound. She's super talented, professional, easy to communicate with and her dedication is second to none. If you're seeking a copywriter who delivers exceptional results, look no further than Cruelty-Free Copywriter's services!"
- Gabriela Osirus, Founder, Post Ur Socials